The Department of Business Administration (BBA) successfully hosted its flagship event, B-Connect, a two-day program aimed at providing students with hands-on business experience. Held from October 4-5, 2024, the event began on Friday at 4:15 PM and continued through Saturday. B-Connect featured a range of engaging activities designed to enhance students’ practical skills. In Startup Blitz, students presented business ideas to real investor Dr. Sudipto Bhattacharya, who praised several concepts and offered to mentor interested participants. The Adbana event challenged teams to create advertisements for unique products within 15 minutes, fostering creativity under pressure. Other events included Quizical, a business quiz; Tagline, where students crafted company slogans; and Tit for Tat, a Thematic Apperception Test aimed at evaluating mental orientation and perception. This initiative by the BBA department emphasized real-world exposure and skill development for future business professionals.

