The Burger King – Winning the Hearts of Consumers With Disruptive & Creative Marketing Campaigns

By serving 11 million global customers daily, Burger King has all the rights to claim its monarchy in the hamburger domain of the Quick Service Restaurant (QSR) industry. Burger King is one of the largest global burger chains that breathe heavily at the neck of its arch-rival, McDonald’s, but its innovative and daring marketing campaigns… Continue reading The Burger King – Winning the Hearts of Consumers With Disruptive & Creative Marketing Campaigns

Attending Online Auctions by the Liquidations Companies Is the Best Way to Buy Amazon Pallets for Sale

If you are in the business of re-selling items sourced from the “sales return’ Amazon stocks, then you must be on the lookout for Amazon pallets for sale. E-Commerce giants like Amazon, Walmart, Target, etc., have to handle a high volume of return items from customers, as high as 30% globally. As more and more… Continue reading Attending Online Auctions by the Liquidations Companies Is the Best Way to Buy Amazon Pallets for Sale

Knowing Average CTR for Google Ads Is Essential for Search & Display Advertisements

CTR or the Click-Through Rate is the only metric to judge the performance of digital ads published on platforms like Google. The average CTR for Google ads serves as a benchmark to compare how ads perform on the platform. The average click-through rate varies by industry, and there is nothing like good or bad CTR.… Continue reading Knowing Average CTR for Google Ads Is Essential for Search & Display Advertisements

Growing Tesla Revenue Puts the Company on Firm Ground to Maintain High Profitability

2021 has been a milestone in the history of Tesla as the company sets to rest all doubts about its profitability. During the preceding years, there was high skepticism about Tesla’s profitability. But the company’s recent earnings report proves the skeptics wrong as Tesla makes a turnaround and establishes its identity as a profit-making company… Continue reading Growing Tesla Revenue Puts the Company on Firm Ground to Maintain High Profitability

Ansoff Matrix – A Must-Have Tool for Business Leaders for Developing Expansion Strategies

The Ansoff matrix is a tool that companies and their marketing leaders use to develop growth strategies by understanding the underlying risks. Also known as the Product/Market Expansion Grid or Ansoff Growth Matrix helps the leaders to analyze and plan their growth strategies by knowing the kinds of risks associated with each strategy. H.Igor Ansoff,… Continue reading Ansoff Matrix – A Must-Have Tool for Business Leaders for Developing Expansion Strategies

Lenskart – The Innovative Hybrid Business Model of Online and Offline Selling

Lenskart needs no introduction because, since its launch in 2010, it is now a trusted eyewear brand in India. It’s highly creditable of its founder Peyush Bansal that he not only established a new brand but also created an entirely different business model that completely changed the concept of selling eyewear. Traditionally, selling eyewear and… Continue reading Lenskart – The Innovative Hybrid Business Model of Online and Offline Selling

An Overview on the Tough Competitors – Samsung Pay vs Google Pay vs Apple Wallet

Digital wallets are a secure and handy method to keep all of your credit cards in one place. According to Allied Industry Research’s 2017 research, the worldwide mobile wallet market is anticipated to register over $3.4 billion by 2022, with a compound annual growth rate of 33.4% from 2016 to 2022. Consequently, Apple, Google, and… Continue reading An Overview on the Tough Competitors – Samsung Pay vs Google Pay vs Apple Wallet

What is the Average CTR for Google Ads?

The top search engine on the internet today is Google. The ads that appear on the top of a Google search have an average click-through rate (CTR) of about 3-4%. This means that for every 100 viewers, 3 to 4 persons click on the ad. It is found that PPC, i.e., Pay per click on… Continue reading What is the Average CTR for Google Ads?

A Concise and Informative Discussion on How Is Kinetic Energy Used by Humans

Kinetic energy is the body’s energy that is in motion; it simply means that all moving objects have kinetic energy. The total kinetic energy depends on the amount of work done on the object, acceleration after the inertia from the external factors, etc. To fully understand this energy, learning how kinetic energy is utilised is… Continue reading A Concise and Informative Discussion on How Is Kinetic Energy Used by Humans

MassKara Festival in Bacolod: Prepare Yourself for 2022

Bacolod is otherwise a sleepy province in the Philippines and is known worldwide for its sugar fields. However, Bacolod City MassKara Festival is an event that everyone across the world looks forward to. And why is it so? This is precisely what we will highlight in this brief write-up. MassKara Festival – More about the… Continue reading MassKara Festival in Bacolod: Prepare Yourself for 2022